Print, Pack, and Ship Your Photos Like a Pro, with RC Concepcion and Dan Steinhardt

Join RC Concepcion as he expertly guides through every step in the process of bringing a photo from capture to print to boxing it up for maximum impact.

In this age of primarily showing photos on electronic devices the printing of a photo has taken on greater significance and value. At some point every photographer will be asked to produce a print for someone. Join RC Concepcion as he expertly guides through every step in the process of bringing a photo from capture to print to boxing it up for maximum impact. RC is assisted by Dan “Dano” Steinhardt, who brings his expertise to discuss the ins and outs of printer capabilities and the nuances of paper types, as he shares many pro-level tips along the way. Together RC and Dano will show you how to extend the craftsmanship of photography into this critical phase of the process that will allow you to create works of art that you will be proud to send out into the world.

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Course Lessons:

Lesson 1: Introduction (Duration 04:13)

Join RC as he explains what this class is about and what it will cover.

Lesson 2: Printers (Duration 09:57)

There are a lot of printer to consider when choosing a printer. RC introduces us to Dan "Dano" Steinhardt from Epson to discuss the options.

Lesson 3: Understanding Paper Types (Duration 08:07)

There are many types of papers that fall under two broad categories.

Lesson 4: Calibrating Your Monitor (Duration 06:04)

In a color managed workflow it is critical that you calibrate your monitor before you begin the printing process.

Lesson 5: Setting Preferences (Duration 05:06)

Configuring software preferences is fundamental part of the process.

Lesson 6: Processing Photos for Color and Tone (Duration 08:24)

RC goes through the basic processing steps for getting a photo to the point where it is ready to go to print.

Lesson 7: Tips for Good Prints (Duration 09:08)

RC and Dano share some top tips for getting the best prints possible that start at the moment of capture.

Lesson 8: Sharpening for Print (Duration 13:12)

There are a few things to keep in mind when sharpening your photos for print.

Lesson 9: Soft Proofing (Duration 06:05)

The purpose of soft proofing is to determine the best rendering intent for your print.

Lesson 10: Choosing a Paper (Duration 06:18)

Choosing the specific paper type for your photo is a matter of personal preference that can only be determined by experimenting with a variety of papers.

Lesson 11: Diving Deeper into Paper Choices (Duration 07:50)

Dano returns to talk through the qualities of different papers and how you might consider those qualities when matching a paper type to a photo.

Lesson 12: Configuring Printer Settings (Duration 16:35)

Properly setting up your printer is critical for getting the best possible output.

Lesson 13: Loading Paper and Ink (Duration 01:37)

Different papers require different loading techniques and even different inks. Make sure you know your printer well enough to navigate these choices correctly.

Lesson 14: Signing Your Print (Duration 08:45)

There are certain considerations for choosing the pen or pencil you will use to sign your print.

Lesson 15: Packaging Your Print (Duration 12:33)

Before packing a print you may need to remove the curl in your paper. Once the print is flat there are ways to pack your print that makes a strong impression.

Lesson 16: Shipping Options (Duration 07:45)

You will make your shipping choice based on a variety of factors, from cost to ease, but more importantly on the impact you want to make on the receiver of the print.

Lesson 17: Finishing Touches (Duration 05:22)

Taking your packaging to the next level can be as simple as including a hand written note.

Lesson 18: Completing the Shipment (Duration 03:39)

Printing the shipping labels provides a professional look to the box and streamlines the process for you.

Meet Your Instructor: RC Concepcion

RC is an education and curriculum developer and a “Photoshop Guy” for KelbyOne. An Adobe Certified Instructor in Photoshop, Illustrator, and Lightroom, RC has 10+ years in the I.T. and…

Meet Your Instructor: Dan Steinhardt

Recognized as a photographic imaging industry leader, Dan (Dano) Steinhardt has over three decades of business experience in photography. In addition to national academic achievement, Steinhardt was first recognized for…


  1. Hi RC, thanks for this class. I've been waiting for it! quick question, when you use 17x22 sheets, how do you manage the image size? generally our cameras output 3/2 aspect ratio images and 17x22 is not 3/2 so what do you do? how big are your borders? do you crop your pictures for print to get to the aspect ratio of the sheet? do you print centered on the paper? thanks

  2. I've recently received a 13x19 printer and this class has literally answered all of the questions I've had as well as given me some great tips! Thank you. It's a perfect primer for those looking to get into printing!

  3. Thanks RC for a great series on printing. I have been printing my photos for the past 14 years, but I still learned a few things from this series of videos. I have always used Epson printers and presently own the 3880.

  4. Dan,, It is nice to see you on Kelby One. I have met and spoke with you a number of times at different trade shows. You got me started using Epson Exhibition Fiber paper. I even use this paper for the prints I give to models for their portfolio. Everyone loves the look and feel of this paper.

  5. What happened to output sharpening? The topic seemed to be starting but then zilch. I've looked at the relevant part three times now. Was it considered too straightforward? Otherwise, great course, even for a Canon printer. I learnt some great tips, thanks.

  6. RC, This was an awesome course. You and Dan answered so many questions that I had about printing and I learned so much. You are 100% dead on about the packaging. It really is all about the experience of opening a nicely packaged purchase . Thanks.

  7. RC, Dan, Very well done course like most of the content here on Kelby One. This printing course was very timely for me. I have never printed before but decided to give it a try. I have had a brand new 24" large format printer sitting on a pallet in the garage for the last few weeks, but had been too unsure to unbox it and hook it up. Your excellent course gave me the confidence to do it. I am getting excellent results right away thanks to your guidance. Like all Kelby One courses, this one has been instrumental in my photographic development. Thanks again for your excellent work!

  8. I really enjoyed this class from Dan and RC. I have always wanted to get into a professional printer and recently purchased a Canon Pixma Pro-100. I know all the same information still applies; but, I would have liked to have seen the Canon printer line represented also.

  9. Thanks RC and Dan. It is all about the print and it is great to see it presented so. I have sold in the past framed prints as well as individual ones. However, the idea of presenting the print for the client to hold in their hands is of prime interest to me. I really had not given that enough emphasis in my sales. There truly is something about a wonderful black and white print on heavy matte or a color print on pearl with nice detail and great colors. This presentation was enjoyable as well as very helpful to the business.

  10. Lesson 8. You talk about 1) Capture sharpening, 2)Creative Sharpening and 3) Output Sharpening. But Output sharpening is only mentioned as the last step, no guidelines how to do it. In Lesson 8 RC alsp talk about Image resize before print. But why do you have to resize it if you got +180 Pixel/Inch for you image. OItherwise great cource. A good overview of the whole process from picture to print.

  11. I am in the "considering to purchase" stage and am finding the comments really helpful in making the decision. However, there are some interesting questions, but am concerned that I don't see answers. Can you tell me where I can access the answers? Thank you.

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