Print, Pack, and Ship Your Photos Like a Pro By RC Concepcion

2 hr 20 min

In this age of primarily showing photos on electronic devices the printing of a photo has taken on greater significance and value. At some point every photographer will be asked to produce a print for someone. Join RC Concepcion as he expertly guides through every step in the process of bringing a photo from capture to print to boxing it up for maximum impact. RC is assisted by Dan “Dano” Steinhardt, who brings his expertise to discuss the ins and outs of printer capabilities and the nuances of paper types, as he shares many pro-level tips along the way. Together RC and Dano will show you how to extend the craftsmanship of photography into this critical phase of the process that will allow you to create works of art that you will be proud to send out into the world.

Video transcripts available with a subscription.

Join RC as he explains what this class is about and what it will cover.
There are a lot of printer to consider when choosing a printer. RC introduces us to Dan "Dano" Steinhardt from Epson to discuss the options.
There are many types of papers that fall under two broad categories.
In a color managed workflow it is critical that you calibrate your monitor before you begin the printing process.
Configuring software preferences is fundamental part of the process.
RC goes through the basic processing steps for getting a photo to the point where it is ready to go to print.
RC and Dano share some top tips for getting the best prints possible that start at the moment of capture.
There are a few things to keep in mind when sharpening your photos for print.
The purpose of soft proofing is to determine the best rendering intent for your print.
Choosing the specific paper type for your photo is a matter of personal preference that can only be determined by experimenting with a variety of papers.
Dano returns to talk through the qualities of different papers and how you might consider those qualities when matching a paper type to a photo.
Properly setting up your printer is critical for getting the best possible output.
Different papers require different loading techniques and even different inks. Make sure you know your printer well enough to navigate these choices correctly.
There are certain considerations for choosing the pen or pencil you will use to sign your print.
Before packing a print you may need to remove the curl in your paper. Once the print is flat there are ways to pack your print that makes a strong impression.
You will make your shipping choice based on a variety of factors, from cost to ease, but more importantly on the impact you want to make on the receiver of the print.
Taking your packaging to the next level can be as simple as including a hand written note.
Printing the shipping labels provides a professional look to the box and streamlines the process for you.
Profile photo of RC Concepcion

Meet your instructors

RC Concepcion


RC is an award winning photographer and author of the best selling books “Get Your Photography On the Web” and “The HDR Book” by Peachpit Press. He is an education and curriculum developer for the National Association of Photoshop Professionals, hosts the popular podcasts “Photoshop User TV” and “Photography Tips and Tricks...

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Join the Discussion
  1. Profile photo of Eric Eric

    Excellent course. I had so many questions about my current color management workflow and these guys answered almost all of them. Great job!

  2. Profile photo of Luke Luke

    In the sharpening video why is that RC sharpening is set to 0 is that a preference setting? mine defaults to 25 and I heard another kelby trainer mention it starting at 25 as well. Is this a setting RC?

  3. Profile photo of Daniel Daniel

    For printing purposes, for example, in case an image is half the size I want to print at 300ppi, what is the better approach (understood none may be perfect)? To increase size and dial down the resolution to 150ppi or to resample up creating new pixels to achieve the right size still at 300ppi? Which one would print better? Thanks

  4. Profile photo of Tom Tom

    RC, you did a wonderful job explaining the full description from camera to print in the class. I just bought a Canon Pro10 wide format printer that came with my Canon 6D camera as a special Black Friday package. Previously I had a Canon Pro 9000 and probably wouldn’t have purchased the new printer, but at the price it was a steal. Your course really helped me further with my understanding of LR, PS and Printer preference settings and how to select paper and color settings to maximize the output. Thanks for all your expert advice!

  5. Profile photo of MattConnolly MattConnolly

    Great course! Loved it. So much covered….. it was awesome. Everything from paper selection to packaging and shipping details. Terrific job RC and Dan-o!

  6. Profile photo of jameshar1 jameshar1

    Thanks for the great video. As a new owner of an Epson 3880, this video gave me a great foundation for obtaining better prints from the printer.

    It would be nice to have another video on how to matte and frame that nice print job though. That way, Kelbyone’s training videos span the entire process involved, from capturing the photo to mounting it on my living room wall. =) Things like Frame selection, selecting the size of a matte, where to purchase custom matte sizes, plexiglass or regular glass, assembling the photo/matte, and doing all this in a manner that best preserves the print.

    Another video you might consider creating in the future is “underwater photography”, for both amateurs wanting to document their snorkling/diving outing with photos taken on a point and shoot, to obtaining professional underwater photos with an SLR.

  7. Profile photo of Patricia Paul Patricia Paul

    I am in the “considering to purchase” stage and am finding the comments really helpful in making the decision. However, there are some interesting questions, but am concerned that I don’t see answers. Can you tell me where I can access the answers? Thank you.

  8. Profile photo of soerensn soerensn

    Lesson 8. You talk about 1) Capture sharpening, 2)Creative Sharpening and 3) Output Sharpening. But Output sharpening is only mentioned as the last step, no guidelines how to do it.

    In Lesson 8 RC alsp talk about Image resize before print. But why do you have to resize it if you got +180 Pixel/Inch for you image.

    OItherwise great cource. A good overview of the whole process from picture to print.

  9. Profile photo of Artaxerxes Artaxerxes

    Thanks RC and Dan. It is all about the print and it is great to see it presented so. I have sold in the past framed prints as well as individual ones. However, the idea of presenting the print for the client to hold in their hands is of prime interest to me. I really had not given that enough emphasis in my sales.

    There truly is something about a wonderful black and white print on heavy matte or a color print on pearl with nice detail and great colors. This presentation was enjoyable as well as very helpful to the business.

  10. Profile photo of DaxWagner DaxWagner

    I really enjoyed this class from Dan and RC. I have always wanted to get into a professional printer and recently purchased a Canon Pixma Pro-100. I know all the same information still applies; but, I would have liked to have seen the Canon printer line represented also.

  11. Profile photo of

    RC, Dan,

    Very well done course like most of the content here on Kelby One. This printing course was very timely for me. I have never printed before but decided to give it a try. I have had a brand new 24″ large format printer sitting on a pallet in the garage for the last few weeks, but had been too unsure to unbox it and hook it up. Your excellent course gave me the confidence to do it. I am getting excellent results right away thanks to your guidance.

    Like all Kelby One courses, this one has been instrumental in my photographic development. Thanks again for your excellent work!

  12. Profile photo of Richie Smith Jr Richie Smith Jr


    This was an awesome course. You and Dan answered so many questions that I had about printing and I learned so much. You are 100% dead on about the packaging. It really is all about the experience of opening a nicely packaged purchase . Thanks.

  13. Profile photo of rsjohnson375 rsjohnson375

    Looks interesting. Can’t wait to watch

  14. Profile photo of brianhorsey brianhorsey

    What happened to output sharpening? The topic seemed to be starting but then zilch. I’ve looked at the relevant part three times now. Was it considered too straightforward? Otherwise, great course, even for a Canon printer. I learnt some great tips, thanks.

  15. Profile photo of Lawrence Lawrence


    It is nice to see you on Kelby One. I have met and spoke with you a number of times at different trade shows. You got me started using Epson Exhibition Fiber paper. I even use this paper for the prints I give to models for their portfolio. Everyone loves the look and feel of this paper.

  16. Profile photo of Lawrence Lawrence

    Thanks RC for a great series on printing.

    I have been printing my photos for the past 14 years, but I still learned a few things from this series of videos. I have always used Epson printers and presently own the 3880.

  17. Profile photo of gomez1856 gomez1856

    I’ve recently received a 13×19 printer and this class has literally answered all of the questions I’ve had as well as given me some great tips! Thank you. It’s a perfect primer for those looking to get into printing!

  18. Profile photo of Jeremy Jeremy

    Hi RC, thanks for this class. I’ve been waiting for it!

    quick question, when you use 17×22 sheets, how do you manage the image size? generally our cameras output 3/2 aspect ratio images and 17×22 is not 3/2 so what do you do? how big are your borders? do you crop your pictures for print to get to the aspect ratio of the sheet? do you print centered on the paper?


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