Corporate Photography By Joe McNally

1 hr 20 min
Difficulty Difficulty Difficulty

Photographer Joe McNally has some advice on getting through some of the common obstacles that get in the way when working in corporate photography.

Video transcripts available with a subscription.

When working in a corporate environment, it's important to be prepared, and to work quickly and confidently to get the shot from a subject that, in many cases, does not really want to be there
The hard work in corporate photography is the heavy lifting involved in transporting and setting up your equipment in the corporate office
Once all of the equipment is on location, it is time to introduce yourself to the client and to start setting up
As the gear is being set up, it is a good time to check exposure readings and plan out what kind of portrait you want to take
In order to get the exact shot that you want, it is going to require some problem-solving when setting up the lighting
Solving problems, creating new ones, moving forward, moving backward - it is all part of the tedious work that goes into creating a quality shot
With all of the elements starting coming together, it is time to bring the subject in and start taking shots. However, we continue to tweak things as we go
In trying to create a different look for this picture, we are going to contrast the light outside with a single strobe reflected off a white surface in front of the subject
The day concludes with some outdoor portrait shots utilizing a large soft box and a long throw reflector
Profile photo of Joe McNally

Meet your instructor

Joe McNally


Joe McNally is an internationally acclaimed photographer whose career has spanned 30 years and included assignments in over 50 countries. He has shot cover stories for TIME, Newsweek, Fortune, New York, Entertainment Weekly, The New York Times Sunday Magazine, and Men's Journal. He has been at various times in his career a contract photog...

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Join the Discussion
  1. Profile photo of jbadry jbadry

    I watched this a few years ago and re-watched it this weekend. It is still very relevant and I like that Joe explains all of his thought processes in detail as he works through the image. I’m looking forward to his upcoming seminar in Calgary, AB.

  2. Profile photo of MDB MDB

    An excellent course on corporate photography, problem solving all the challenges that we as photographers face when on such assignments. The great additional bonus is the wealth of knowledge one can adapt to alternative photo shoots from the techniques gained from this course.

  3. Profile photo of tomduong1983 tomduong1983

    Hi Joe. Can you use a polarize filter on the lens to get rid of all the reflection from the window?

  4. Profile photo of Katie Katie

    Wow. Joe makes me feel FAR less crazy for all of the “quick and dirty” types of rigs I’ve had to throw together (some of which included stuffed animals and cat toys) to get the light juuuuuuust right . I don’t plan of ever having the amount of gear he hauls around, but the way this man works is just fantastic.

    Joe, you’re my photography hero. I saw you live at a Photoshop World conference in ’13 and I just haven’t been the same since – in all the best ways! Your enthusiasm, humor and professionalism are inspirational.

  5. Profile photo of emilnekem emilnekem

    Great beginning! Really like how Joe and the staff joke around and paint a realistic picture of this work. Thank you! —- Yes, please post my feedback

  6. Profile photo of capsix capsix

    Many thanks Joe, for showing it real!! Too many trainers show edited highlights and leave out the real problem solving stuff. Best wishes to all involved. —- Yes, please post my feedback

  7. Profile photo of vizio2010 vizio2010

    Excellent. Lots of excellent points made. I liked the explanation of how to cross warm & cool colors using a warm jell with tungsen WB. Very informative on how to deal with reflections, and undesireable elements in the image by using your subject to block them. —- Yes, please post my feedback

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