The Business Side of Dixie Dixon, with Dixie Dixon and Larry Becker

Over the course of an hour Dixie shares the story of how she got started in photography, the importance of having a solid business background, why finding mentors in the industry can be an incredible resource, her perspective on choosing the right equipment, and so much more!

Join Larry Becker and Dixie Dixon as they sit down to discuss Dixie’s meteoric rise as a commercial fashion photographer. Over the course of an hour Dixie shares the story of how she got started in photography, the importance of having a solid business background, why finding mentors in the industry can be an incredible resource, her perspective on choosing the right equipment, and so much more!

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Course Lessons:

Lesson 1: On Getting Started (Duration 14:34)

With a background in shooting sports teams while in high school Dixie has evolved through a number of photography jobs while pursuing a business degree in college. Getting experience as an assistant was instrumental in being able to launch her own business.

Lesson 2: On Mentors and Agents (Duration 15:22)

Finding a mentor is an organic process that often develops through a business relationship, but having people that you can go to with questions is incredibly valuable. Having an agent is great for having another avenue for finding work, but you still need to hustle on your own. Be prepared to cold call ad agencies and keep your portfolio up to date.

Lesson 3: On Marketing (Duration 15:44)

Marketing is a balancing act between cold calls, social media, and direct mailings, but the key is getting those face-to-face meetings that land the actual jobs.

Lesson 4: On Gear (Duration 17:23)

Dixie shares the story of her gear evolution and why she uses certain pieces of equipment.

Meet Your Instructor: Dixie Dixon

Dixie Dixon is a Texas born and bred commercial fashion photographer. Just a few years out of college, this 20-something’s career is unfolding one adventure after another. She was given…

Meet Your Instructor: Larry Becker

Larry Becker is the guy behind the inexpensive photography solutions and DIYs featured on DTownTV. That's about all you really need to know, but if you're still curious about the…

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